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The Terrible Cost of Delaying Social Selling

The Terrible Cost of Delaying Social Selling

Many sales leaders want their reps to be focused on one thing: closing business. And they fear that change – no matter how small or beneficial – will be a distraction for their sellers.

But there’s a downside to that line of thinking. Sometimes, the longer you wait to implement a new sales technology or strategy, the more energy, time, and resources you waste on the wrong activities.

Read the source article at blog.trap.it

9 Willpower Workouts to Maximize Your Productivity

9 Willpower Workouts to Maximize Your Productivity

This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales.

According to author Robert Pozen, regular exercise increases productivity. Although you might put an emphasis on going to the gym for that reason, are you putting enough energy into arguably the most important muscle affecting your productivity — your willpower?

Read the source article at HubSpot Blog Homepage

There is more to boosting traffic to your website than SEO

There is more to boosting traffic to your website than SEO

For a while now, search engine optimization (or SEO) has been applauded for its ability to boost conversions. In fact, an entire industry has been created by specialists in link building and optimizing websites for search engine results pages (SERPS). But through this, some of the basics have been forgotten — it’s not just SEO that can help drive online sales. Over the last five years, we’ve …

Read the source article at Technology News and Analysis

Why Your AdWords Competitors Are Making More Money Than You

Why Your AdWords Competitors Are Making More Money Than You

Don’t go green with envy over the success of your competitors’ Adwords campaigns. Photo via Kaboompics.

I know, that’s a pretty harsh headline. But it’s true.

Some of your AdWords competitors are making more money than you.

Whether you’re trying to generate leads, get new SaaS users or make ecommerce sales, there’s an AdWords competitor out there who’s able to spend more than you to acquire new business while also making more money at the same time.

Read the source article at Landing Pages

10 Budget-Conscious Digital Marketing Strategies

10 Budget-Conscious Digital Marketing Strategies

While startups with mega-valuations and millions of dollars in venture capital may get all the attention, most startups are on much leaner budgets. In 2014, for example, 82 percent of U.S. startups were self-funded. For the majority of these startups, then, drawing up an efficient, cost-effective budget is necessary for the company’s survival. Below are 10 digital marketing strategies ideal for new companies that need to get in the red for the lowest cost possible.

Read the source article at Entrepreneur